I. General information and legal basis

The following statement informs you about what kind of personal data is collected for what purpose on this website by us as the responsible party and to what extent this data is made available to third parties.


1. Responsible entity:

AMANA consulting GmbH

Veronikastraße 36, 45131 Essen

T +49 2019 4622 800

Mail info@amana-consulting.de


Data Protection Officer

Sebastian Roland

Veronikastraße 36, 45131 Essen

T +49 201 94622 800

Mail: datenschutz@amana.de


2. Legal bases of the processing

The processing of personal data requires a legal basis, which we would like to present to you below.

For processing of personal data for which we obtain the consent of the data subject, Article 6(1)(a) of the EU General Data Protection Regulation (GDPR) serves as the legal basis.

When processing personal data that is necessary for the performance of a contract to which the data subject is a party, Article 6(1)(b) GDPR serves as the legal basis. This also includes processing operations that are necessary for the performance of pre-contractual measures.

Insofar as the processing of personal data is necessary for the fulfillment of a legal obligation to which our company is subject, Article 6 (1) lit. c GDPR serves as the legal basis.

If the processing is necessary to protect a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not override the first-mentioned interest, Article 6 (1) lit. f GDPR serves as the legal basis for the processing. The legitimate interest of our company lies in the performance of our business activities as well as in the analysis, optimization and maintenance of the security of our online offer.


II. Log files, hosting

In the server statistics, data is automatically stored that the browser transmits to us as part of our legitimate interest in analysis and for security reasons (so-called "log files").

In detail, these are the following data:

  • Language and version of the browser software
  • Operating system used and its interface
  • Referrer URL (the previously visited page)
  • Host name of the accessing computer (IP address)
  • Date and time of the server request
  • Time zone difference from Greenwich Mean Time (GMT)
  • Content of the request (concrete page)
  • Data volume transferred
  • Access status/ HTTP status code.

As a rule, we cannot assign this data to specific persons. A combination of this data with other data sources is not made. The data is also deleted within 7 days after a statistical evaluation. Data whose further retention is required for evidentiary purposes is exempt from deletion until final clarification of the respective incident.

We make use of hosting services. These serve to provide infrastructure and platform services, computing capacity, storage space and database services, security services and technical maintenance services to maintain the operation of this online offer.

In doing so, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta data and communication data of customers, interested parties and visitors of this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer.


III. Contractual processing

The personal data provided by you for contractual purposes in the case of, for example, requests for quotations, such as name, address or e-mail address, will only be used internally to answer your inquiries, process your orders or provide you with access to certain contractual information.


IV. Contact, application data

1. Contact

When you contact us by e-mail or via the contact form, your information will be stored by us to answer your questions.

As a matter of principle, data will not be passed on to third parties unless applicable data protection regulations justify a transfer or we are legally obliged to do so. You can revoke your consent at any time with effect for the future. In the event of revocation, your data will be deleted immediately, unless there is a legal exception for further processing. Your data will otherwise be deleted when we have processed your request or the purpose of storage has ceased to apply and there are no other legal exceptions to the contrary.


2. Application data

You can also apply to us, e.g. via our contact form. The data entered will be processed and used exclusively for the purpose of applicant selection. With your application, you agree to be contacted and informed in writing and / or by telephone as part of the application process. Please note that your data will not be stored anonymously, but will be accessible to our human resources department and to the departments relevant to the position to be filled. We wish to evaluate all applicants only on the basis of their qualifications, regardless of race, ethnic origin, gender, religion or belief, disability, age or sexual identity. We therefore ask that you refrain from including such information in your application if at all possible. You can have your application changed or deleted at any time and revoke your consent. To do so, please contact our team.


V. Cookies

This site uses cookies. Cookies are small text files that are stored on your computer and through which the entity that sets the cookie receives certain information. They are used to make the Internet offer more user-friendly and effective or/and to facilitate your navigation on our website.

We set cookies that are not strictly necessary only with your consent. You can revoke this consent at any time for future use.

Consent is voluntary and you can also use our website without accepting cookies. You can also configure your browser settings according to your wishes and, for example, refuse to accept third party cookies or all cookies or delete cookies that have already been stored. If you do not accept cookies, please note that in this case our offer may not work properly. If we do not provide any other information on the individual topics mentioned in this data protection declaration or in the cookie banner, the lifetime of the cookies refers to 24 months.

You can find out which function on our website uses cookies below under the individual functions.


VI. Newsletter

If you would like to receive the newsletter offered on our website, we require a valid e-mail address from you that allows us to verify that you are the owner of the specified e-mail address or that the owner agrees to receive the newsletter.

After providing the e-mail address, we will send you a confirmation e-mail to the address provided, in which we ask you to confirm that you wish to receive the newsletter. If you do not confirm this within 24 hours, your data relating to the newsletter dispatch will be automatically deleted. If you confirm your wish to receive the newsletter, we will store your e-mail address until you unsubscribe from the newsletter.

We send newsletters only with your consent or legal permission.

We work together with a shipping service provider. According to its own information, the shipping service provider may use this data in pseudonymous form, i.e. without assigning it to a user, to optimize or improve its own services, e.g. to technically optimize the shipping and display of the newsletter or for statistical purposes to determine which countries the recipients come from. However, the dispatch service provider does not use the data of our newsletter recipients to write to them itself or to pass them on to third parties.

The newsletter is sent by means of CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede, referred to as the "shipping service provider". You can view the privacy policy of the shipping service provider here: https://www.cleverreach.com/de/datenschutz/.

You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time. You will find a link to cancel the newsletter at the end of each newsletter. If users have only subscribed to the newsletter and cancelled this subscription, their personal data will be deleted.


VII. Registration

Our website offers registration and login options for the download offers. The personal data entered during registration or login process will be transmitted to the controller. The data is stored exclusively for internal use by us.

When registering /logging in, the IP address of the user and the date and time are stored. This serves to prevent misuse of the services. The data will not be passed on to third parties. An exception exists if there is a legal obligation to pass on the data.

The registration of data is required for the provision of content or services. Registered persons have the possibility to have the stored data deleted or modified at any time. The data subject will receive information about the personal data stored about him at any time.


VIII. Our presences in social media

You can find us under online presences within social networks and platforms. With these presences, we would like to communicate with our customers, interested parties and users active there and inform them about our services and our company in this way.

The processing of the personal data of the users active there is based on our legitimate interests in communicating and providing information to and with the users. If users have given their consent to data processing on the respective social platform, the processing is carried out on the basis of this consent.

If you visit one of our social media sites, we are jointly responsible with the operator of the social platform for the data processing operations triggered during this visit. In principle, you can assert your rights (information, correction, deletion, restriction of processing, data portability and complaint, see the following point "Rights of the data subject") both against us and against the operator of the respective social platform.

We would like to point out that despite the joint responsibility, we do not have full influence on the data processing operations of the social platform and, if necessary, forward the rights request to the respective operator for better processing of the data subject rights. Our options are basically based on the corporate policy of the respective provider.

You can find our storage details below. We have no influence on the storage period of your data, which is stored by the operator of the social platform for its own purposes. For details, please contact the operators of the social networks directly (e.g. in their privacy policy, see below).

Depending on the following named social platform, the data processing of users may also occur outside the area of the European Union. EU standard contractual clauses have been agreed with the US companies, so that we have taken possible measures to ensure compliance with European data protection law.

As a rule, user data is processed by the platforms for market research and advertising purposes. For example, usage profiles can be created from the usage behavior and resulting interests of the users. The usage profiles can in turn be used, for example, to place advertisements within and outside the platforms that presumably correspond to the interests of the users. For this purpose, cookies are usually stored on the users' computers, in which the usage behavior and interests of the users are stored. Data can also be stored in the usage profiles regardless of the devices used by the users. This occurs in particular if the users are members of the respective platforms and are logged in to them.

For a detailed presentation of the respective processing and the objection options, we refer to the information of the providers linked below.

- Facebook (pages, groups)

(Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland)

The basis is an agreement on joint processing of personal data: https://www.facebook.com/legal/terms/page_controller_addendum

Privacy policy: https://www.facebook.com/about/privacy/

Opt-Out: https://www.facebook.com/settings?tab=ads and http://www.youronlinechoices.com

- Google/ YouTube

(Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland)

Privacy policy: https://policies.google.com/privacy

Opt-Out: https://adssettings.google.com/authenticated

- LinkedIn

(LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland)

Privacy policy https://www.linkedin.com/legal/privacy-policy

Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

- Xing

(XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany)

Privacy Policy/ Opt-Out: https://privacy.xing.com/de/datenschutzerklaerung


IX. Disclosure of data to third parties: General and contractual purpose

We pass on data to third parties if this is necessary for the fulfillment of the contract and / or we are legally obligated and / or authorized to do so in individual cases.


X. Disclosure of data to third parties: tools for the economic operation of the website

In part, we use external service providers within the scope of your consent or our legitimate interests with regard to analysis, optimization and economic operation of the online offer. If you have given your consent for tools that are not necessary for the operation of the website, you can also have these settings changed again at any time. We list our service providers below.

If your data is to be used for other purposes, we will inform you in advance and only use the data if you have expressly given your further consent to this beforehand.


1. Service provider Google

Within the scope of your consent, we use services for the optimization and economic operation of our online offer for which Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google") is responsible.

EU standard contractual clauses have been agreed with Google, so that we have taken possible measures to ensure compliance with European data protection law.


a. Google AdWords and Conversion Tracking

This website uses "Google Adwords" and within the framework of Google Adwords the conversion tracking. When you click on an ad placed by Google, so-called "cookies", text files that are stored on your computer, are set. The cookies lose their validity after 30 days and are not used for personal identification. This allows Google and us to recognize that the user clicked on the ad and was redirected to this page. The conversion cookies are used to create conversion statistics for AdWords customers. These customers receive the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. Personal identification is not possible for these customers either. You can object to this use by deactivating the Google conversion tracking cookie in your internet browser. You will then not be included in the conversion tracking statistics. For more information about Google's privacy policy, please visit the following website: http://www.google.de/intl/de/policies/privacy.


b. Youtube

We use the provider YouTube, a service of Google, to embed videos.

These videos are stored on www.youtube.com and can be played directly from our site. YouTube uses cookies for data collection and statistical data analysis. YouTube uses cookies to, among other things, collect reliable video statistics, prevent fraud, and improve the user experience. The information generated by the cookie about your use of this website (including your IP address) will be transmitted to and stored by YouTube on servers in the United States.  Your IP address cannot be assigned unless you have logged in to YouTube or another Google service before accessing the page or are permanently logged in. If you do not wish this, you must log out of your YouTube account and your other Google accounts.

Through the YouTube cookies, we receive statistical values on the retrieval of individual videos embedded in the website without a reference to the respective user.

The embedded videos from YouTube are used within the permitted use by YouTube, which all users must accept. If you see copyrights violated, please report this directly to YouTube. We use embedded YouTube videos in extended privacy mode. This means that YouTube does not store cookies for a user who views a website with an embedded YouTube video player, but does not click on the video to start playback. If the YouTube video player is clicked, YouTube may store cookies on the user's computer. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by YouTube. For more information on YouTube's official data protection policy, please visit https://www.google.de/intl/de/policies/privacy/ and https://support.google.com/youtube/answer/171780?hl=de.


2. Facebook

Within the scope of your consent, we use services of the social network facebook.com, which is operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), for the analysis, optimization and economic operation of our online offer.

EU standard contractual clauses have been agreed with Facebook, so that possible measures have been taken to ensure compliance with European data protection law.


a. Facebook Social Plugins

Our website uses social plug-ins ("plug-ins") from Facebook. The plug-ins are marked with a Facebook logo (white "f" on a blue tile, the terms "Like", "Like" or a "thumbs up" sign) or the addition "Facebook Social Plug- In".

When you call up a web page of our website that contains such a plug-in, your browser establishes a direct connection with the Facebook servers.

The content of the plug-in is transmitted by Facebook directly to your browser, which then integrates it into the website. This transmits personal information, such as your IP address, URL, date and time, as well as other browser-related information to Facebook and stores it in the U.S., whereby according to Facebook in Germany only an anonymized IP is collected.

If you are logged in to Facebook, Facebook can assign the visit to your Facebook account. If you interact with the plug-ins, for example by clicking the "Like" button or posting a comment, the corresponding information is transmitted directly from your browser to Facebook, stored there and, depending on your Facebook settings, shared with your Facebook contacts. If you do not wish this to happen, please log out of your Facebook account (before pressing the opt-in button).

Facebook stores your data as usage profiles and uses them for the purposes of advertising, market research and/or needs-based design of its website and other websites. In doing so, Facebook uses cookies and similar technologies to display advertisements to you on Facebook services as well as outside of them, regardless of whether you have an account with Facebook and are logged in. Facebook already sets cookies for this purpose when you have visited the page www.facebook.com and forwards your data to third parties.

We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. You may refuse the use of cookies by selecting the appropriate settings on your browser, which will refuse all cookies from third parties; however, please note that if you do this, you may not be able to use the full functionality of this website.  For the purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, please refer to Facebook's privacy policy at http://www.facebook.com/about/privacy/, and specifically for Facebook social plug-ins at https://de-de.facebook.com/help/443483272359009/.

You can additionally change your privacy settings on Facebook in your account settings.


3. Twitter

Functions of the Twitter service are integrated on our pages. These functions are offered by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA ("Twitter"). EU standard contractual clauses have been agreed with Twitter, so that possible measures have been taken to ensure compliance with European data protection law.

When you visit a web page of our website that contains such a plug-in, your browser establishes a direct connection with the servers of Twitter.

The content of the plug-in is transmitted by Twitter directly to your browser and integrated by it into the website. Through this, Twitter receives, according to its own information, information such as your IP address, URL, date and time and other browser-related log data. Twitter uses cookies and similar technologies to show you advertisements and suggestions on Twitter services, regardless of whether you have an account with Twitter and are logged in.  The information generated by the cookie (including your IP address) is stored on a server in the USA.

Twitter stores tailored content only along with browser cookies or device IDs and separates this from other data, such as information about pages visited. After a maximum of 10 days, Twitter begins deleting, unidentifying, or collecting this data.

By using Twitter and the "Re-Tweet" function, the websites you visit are linked to your Twitter account and made known to other users. In the process, data is also transferred to Twitter. If you do not wish this to happen, please log out of your Twitter account (before pressing the opt-in button).

We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. For more information, please visit https://support.twitter.com/articles/20171372-twitter-unterstutzt-die-option-do-not-track-nicht-verfolgen#.  For more information on how Twitter uses your data, please see Twitter's privacy policy at https://twitter.com/privacy?lang=de and at https://support.twitter.com/articles/20171570-info-zu-mageschneiderten-vorschlagen#.

You can change your Twitter privacy settings in your account settings at http://twitter.com/account/settings.


4. Xing

The "XING Share Button" is used on this website. This function is operated by XING AG, Dammtorstr. 30, 20354 Hamburg ("XING").

When you access this website, a connection is briefly established via your browser to servers of XING AG ("XING"), with which the "XING Share Button" functions (in particular the calculation/display of the counter value) are provided. XING does not store any personal data about you when you call up this website. In particular, XING only stores an anonymized IP address from your computer. There is also no evaluation of your usage behavior via the use of cookies in connection with the "XING Share Button".

If you click on the XING Share button on our website, you will be redirected to the XING homepage, where you can then - as soon as you are logged in - recommend the link to your page. This link will be inserted automatically. You can access the current data protection information on the "XING Share button" and supplementary information on this website: https://dev.xing.com/plugins/share_button/privacy_policy


5. Linkedin

Plug-ins of the social network LinkedIn of LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA ("LinkedIn"), are integrated on our pages. EU standard contractual clauses have been agreed with LinkedIn, so that possible measures have been taken to ensure compliance with European data protection law.

You can recognize the "LinkedIn" plug-ins by the LinkedIn logo or the "Recommend" button on our site. When you visit our pages, a direct connection between your browser and the LinkedIn server is established via the plug-in. LinkedIn thereby receives the information that you have visited our site with your IP address. LinkedIn stores this information in the USA. For LinkedIn members, LinkedIn places cookies when you visit our site unless you opt out of this feature in your LinkedIn settings. If you visit our site and are logged in as a LinkedIn member, LinkedIn will use this information to recommend content that is specifically relevant to you. Using this information, the features LinkedIn makes available to you are personalized on third-party websites. If you click the LinkedIn "Recommend Button" while logged into your LinkedIn account, you can link the content of our pages on your LinkedIn profile. This allows LinkedIn to associate the visit to our pages with your user account. If you do not want this, you must log out of your LinkedIn account.  We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by LinkedIn. Details on data collection (purpose, scope, further processing, use) as well as your rights and setting options can be found in LinkedIn's privacy notices. LinkedIn provides this information at http://www.linkedin.com/legal/privacy-policy. Further information on the cookies used by LinkedIn can be found at https://www.linkedin.com/legal/cookie-policy.


6. LinkedIn Retargeting

We use the retargeting tool as well as the conversion tracking of LinkedIn Ireland, Wilton Plaza, Wilton Place, Dublin 2, Ireland ("LinkedIn"). For this purpose, the LinkedIn Insight Tag is integrated on our website, which enables LinkedIn to collect statistical, pseudonymous data about your visit and use of our website and to provide us with corresponding aggregated statistics on this basis. As a rule, the following information, among others, is collected:


-User ID (Cookie ID)

-IP address

-Metadata of the web page visit, such as browser type, web page visited.

In addition, this information is used to be able to show you interest-specific and relevant offers and recommendations after you have informed yourself about certain services, information and offers on the website. The relevant information is stored in a cookie.

If you want to prevent this tracking, you can do so via the privacy settings in our cookie banner.

In addition, this information is used to send you customized messages (InMail) via LinkedIn.

If you do not wish to be contacted for advertising purposes via LinkedIn, you can change and revoke your consent at any time in your LinkedIn settings: https://www.linkedin.com/help/linkedin/answer/87150/linkedin-marketing-solutions-und-die-datenschutz-grundverordnung-dsgvo-?lang=de


7. Matomo with cookie tracking

This website uses Matomo, an open source software for statistical analysis of visitor traffic. The analysis tool Matomo uses so-called "cookies", which are text files that are stored on your computer and allow an analysis of your use of our website. The information generated by the cookie about your use of this website is stored on our server in Germany. This site uses Matomo with the extension "AnonymizeIP". This means that IP addresses are processed in a shortened form, which means that a direct link to a person can be ruled out.

You can revoke your consent to the use of cookies at any time or also prevent the installation of cookies by making the appropriate setting in your browser software or by removing the following check mark and thus activating the "opt-out" plug-in; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also obtain information from the third-party provider on data protection at https://matomo.org/privacy-policy/.

If you no longer agree to the storage and analysis of the usage information generated, you can also object to this below. Here you have the option to deactivate the data collection by Matomo:

8. Cookiebot

We use the consent management service Cookiebot, of Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (Cybot). This allows us to obtain and manage consent from website users for data processing. Cookiebot provides us with the ability to provide a privacy compliant cookie notice to our website visitors. In addition, all cookies and tracking measures of our website are scanned and controlled by the technology of Cookiebot. By using this feature, data from you may be sent to Cookiebot or Cybot, stored and processed.

The processing is necessary for the fulfillment of a legal obligation (Art. 7 para. 1DSGVO) to which we are subject (Art. 6 para. 1 p. 1 lit. c DSGVO). For this purpose, the following data is processed with the help of cookies:

  • IP address (in anonymized form, the last 3 digits are set to 0).
  • Date and time of consent
  • Website URL from which the consent was sent
  • Technical browser data
  • Anonymous, random and encrypted key
  • The cookies you have allowed (as proof of consent)

For more information on data processing and privacy notices for "Cookiebot" or Cybot, please see the following link: https://www.cookiebot.com/de/privacy-policy/.


9. GoToWebinar

When you register for webinars, the following data is mandatory to support the process:

- First and last name

- e-mail address

- Telephone number

- Address, city and postal code

- Company

We use GoToWebinar from LogMeIn Ireland Unlimited Company, The Reflector Building, 10 Hanover Quay, Dublin 2, D02R573, Ireland to conduct our webinars. LogMeIn Ireland Unlimited Company is responsible for providing this service and related data processing. For more information and privacy policy, please visit: https://www.goto.com/company/legal/privacy/international.

Aggregate statistical data will be sent to us after the webinar has been conducted. If you ask a question during the webinar, we will also be able to see it.

When you register to participate, you will receive further information and reminders about the event via email during the event period. Insofar as you have provided us with personal data by registering for one of our webinars, we collect, process and use this data only for the purposes of providing our website and the services and software solutions offered on it. The marketing communications, newsletters and e-mails refer exclusively to our offered products and services.


10. Friendly automate

We use Friendly Automate to send emails and evaluate the behavior of our contacts in emails and on our website. Friendly Automate is a service provided by the Swiss company Friendly GmbH, which stores all personal data exclusively on dedicated servers in the EU or Switzerland. Friendly Automate sends emails via Amazon AWS with locations in the EU. Information about the type, scope and purpose of data processing can be found in the Friendly Automate privacy policy.


XI. Rights of the data subject

You have a right to information about the personal data stored by us about you. According to the legal provisions, you also have the right to correct incorrect data, blocking, data portability and deletion of your personal data. To do this, send us an e-mail with the subject "Data protection".

You also have the right to lodge a complaint with a data protection supervisory authority if you believe that processing of personal data relating to you is in breach of the law.

If you have given your consent, you have the right to revoke your consent at any time. This does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

You may object to the future processing of your personal data in accordance with the legal requirements at any time. The objection can be made in particular against the processing for purposes of direct advertising.


XII. Storage period of the personal data

If we have not provided storage information on the specific points, the following applies: We store personal data for the duration of the respective statutory retention period or as long as the purpose of the collection exists. After expiry of the retention period, the data is routinely deleted, unless it is necessary for the initiation or performance of a contract. If user data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted as far as possible. Accordingly, the data will be blocked if possible and not processed for other purposes. This applies, for example, to user data that must be retained for reasons of commercial or tax law.


XIII. Safety information

We make every effort to process your personal data by taking all technical and organizational possibilities to comply with the provisions of data protection laws and thus to protect this data. Our website or the communication via our website with us is encrypted via HTTPS.


This privacy policy was provided by the Sieling Law Firm - Fachanwaltskanzlei für IT-Recht.

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